clever way to promote a new album

[mbf02]

http://www.telescreenmusic.com/

Each purchased copy includes a special link ID that allows you to sell the album and keep 100% of the profits! Sell the album to one friend and the record cost you nothing. Sell it to four, five, six, etc. and you just made a profit on something we've spent the last year writing and recording!

i was a big fan of classic case (i assume no one has heard of them) so when i heard their singer had a new album coming out with another band i was curious and checked out their web page. when i saw this i thought it was a great idea to promote the bands music. have the fans do your marketing and promotion for you. brilliant. i can see several copy cats doing this in the future.